{"id":1394,"date":"2016-01-27T19:28:28","date_gmt":"2016-01-27T17:28:28","guid":{"rendered":"https:\/\/thewandernotes.com\/?p=1394"},"modified":"2016-01-27T21:39:16","modified_gmt":"2016-01-27T19:39:16","slug":"for-the-love-of-beefeater-gin-en","status":"publish","type":"post","link":"https:\/\/thewandernotes.com\/en\/for-the-love-of-beefeater-gin-en\/","title":{"rendered":"For the love of (BEEFEATER) GIN"},"content":{"rendered":"
\"Beefeater<\/a>
Beefeater London Distillery: Everything starts here<\/figcaption><\/figure>\n

A very quick trip, ten cocktails and too much gin. Everything that happened in 36 hours in Tel Aviv at the Beefeater MIXLDN cocktail contest . \u2013 by Maria Th. Massoura <\/em><\/strong><\/p>\n

The invitation came from Pernod Ricard company, which includes Beefeater Gin in its portfolio of drinks and Beverages Tempo representing the PR products in Israel. At the beginning of December, I found myself in Tel Aviv, in order to participate as a judge at the final local Beefeater MIXLDN cocktail contest. The winner would go to the World Final which was to be held end of January 2016 in London.<\/p>\n

Good<\/strong> Morning<\/strong> Tel<\/strong> Aviv<\/strong>!<\/strong><\/p>\n

The plane landed at Ben Gurion Airport at dawn on Monday. David, my driver, took me to the hotel, which I did not have the faintest idea where it was.\u00a0He left me at the hotel and I\u00a0 got to my room, opened the window and I heard\u00a0 waves. \u2018OK, I’m by the sea \u2018 I thought and I went to sleep with my window open.<\/p>\n

In the morning, I woke up and got ready. When looking out of my window, I realised that I was opposite a marina. I went down for a hearty breakfast. \u201cShakshuka\u201d eggs \u2013 poached eggs cooked in tomato sauce with chilli \u2013 and a piece of halvah. After all, I had to prepare my self for the drink-filled day.<\/p>\n

In the lobby, I met Sebastian Hamilton-Mudge, an amazing guy, who has the\u00a0 coolest job. Sebastian is the Global Ambassador of Beefeater Gin. Travelling around the globe, from Latin America to Asia, he is responsible for \u00a0spreading the culture of Beefeater Gin through various master classes, competitions etc.<\/p>\n

Let<\/strong> the<\/strong> contest<\/strong> begin<\/strong><\/p>\n

Our taxi left us out of French 57 bar, where the competition would be held. Inside there was much going on.\u00a0 The bar, where the ten contestants would be preparing their drink, was decorated with Beefeater bottles and the garden was decorated in the Union Jack style.<\/p>\n

\"\u0388\u03bd\u03b1<\/a>
A gin before the contest begins for two of the finalists, Omri Blutstein and Ben Sheridan<\/figcaption><\/figure>\n

The contest begins.<\/p>\n

In the bar, the 10 contestants made their cocktail in turns, in the presence of friends, other bartenders and executives of Tempo Beverages. When one competed, the rest \u00a09 ones had to rank. Their own rating would be taken into account in the final result, while that procedure gave a sense of togetherness.<\/p>\n

For the Beefeater MIXLND contest, contestants had to consider two criteria :<\/p>\n